Every business video starts with strategy.
Hurricane Images is a full-service video production agency that specializes in creating customized strategies for businesses looking to increase their online presence and visibility. Our team of experts uses cutting-edge techniques to help our clients achieve their marketing goals and stand out in a competitive online landscape.
“Specializing in small businesses…
and the occasional corporate giant who wants to be nimble.”
If you’re in business, you want a return on every investment. Video is the most compelling form of communication between you and your customer, but reach that return it has to be done right. With the right video production company at your side, you can create a strong corporate brand identity, share your message in the most powerful way, answer the questions at each stage of the buying process, and guide the conversation. With corporate video, the goals have to be clear, which is why our production process begins with a strategy— defining goals, identifying metrics for success, understanding your sales funnel, and developing concepts and scripts that are the structures of success.
Commercials, Branding, & Company Profiles
For most businesses, finding new customers, building a reputation, and communicating your brand is an essential part of the Awareness stage of the sales funnel. Customers and clients need to get an immediate sense of who you are and why they should choose you over the competition. For many, this is the most difficult stage of the process– which is the reason the most common challenge for businesses is attracting new customers. Commercials, company profiles, and branding videos are the tools we use to meet this challenge. And we help our clients strategize on how best to use them, whether that’s 21 Ways to Transform Your Storefront or six ideas for teasing your video before its release.
Voted one of the best digital marketing agencies in Oakland, CA
Product Videos
Product videos bridge that gap between Awareness and Consideration in the buying process. It’s a chance highlight both the attractiveness and the functionality of their offerings… what makes it stand out from the crowded competition.
Testimonials, Tutorials & Training Videos
You are an expert in what you do, and people ought to know this. Testimonials, tutorials and training materials– videos that establish your skills and highlight the effectiveness of your product– are an important tool in the decision stage… when buyers are weighing their final options between choosing a product or service. We also make FAQ and comparison videos as well.
WHY VIDEO?
If you watch a video you are….
480%
CLICK-THRU
480% more likely to click thru to a website95%
RETENTION
95% more likely to remember content97%
INTENT
97% more inclined to purchase4 REASONS
TO CHOOSE US
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Marketing Experience
We’re not just videographers. We’ve got 25 years of communication design experience, creating campaigns for companies large and small, governmental, nonprofit, and NGO.
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Top-End Equipment
Dream of shooting in 4K? 8K? Anamorphic? Ultra-slow motion? We can do it. Aerial and underwater, too. We use industry flagship cameras and audio gear.
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Stress Free
With over 7 years of experience creating corporate vidoes for world-class brands, our process is simple, smooth and straightforward from day one. No worries.
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Award Winning Design
We’ve won awards for script writing, direction, and sound design.
W
e use videos to tell a story, to take viewers on a journey that will connect on an emotional level. Most corporate marketing videos are filled with countless facts. Or they sing the praises of a product without understanding the customer’s needs or questions.
At Hurricane Images, we have 25 years of communication design experience to understand the customer’s process, and the creative mindset to break the barrier between the viewer and their emotions. Our videos engage your audience to ultimately convert them into new customers.
C
orporate video isn’t just for external communications, of course. Throughout your organization are areas where communication could simply be better. At Hurricane Images, we create video tools that improve processes, bring teams together, and help you achieve your goals.
Corporate videos can range from process training videos to CEO profile videos to trade show videos and more. With corporate video production, it’s all about making your communication simpler, faster, and more effective. We’ve has worked with organizations big and small, from multi-national corporations to solo start-ups.
TYPES OF CORPORATE VIDEO
- PRODUCT MARKETING
- BRANDING & IDENTITY
- COMPANY ABOUT
- CEO PROFILES
- INTERNAL COMMUNICATION
- CONTENT MARKETING
DISTRIBUTION
- WEBSITE
- YOUTUBE
- SELLING PLATFORMS
- EMAIL EMBED
- SOCIAL MEDIA
- TRADESHOW DISPLAY
SOCIAL MEDIA / ANIMATED IMAGERY / CINEMAGRAPHS
Images are the central part of any social media presence, and you need lots of them to run a campaign. We create compelling, informative, and engaging imagery to support your business.
Customed designed animated images can be a powerful tool in increasing click rates. We recommend them for video images, email signatures, and Facebook posts. Click to replay the image.
Video is still the powerhouse when it comes to capturing a viewer’s attention, but animated images can go where video can’t, like in your email or newsletter.
COMPANIES WHO TRUST US
REVIEWS
David Jacobson
David Jacobson, FitKids Foundation
"We at Fit Kids have worked with Hurricane Images on about 8-10 shoots in the last year-plus. Ian is extraordinarily communicative and collaborative. He has taken the time to learn the meaning of our brand and whom we serve. He is great with talent in terms of getting them to relax on camera, including challenges such as the K-8 students we serve, as well as many non-native-English speakers. He is uncompromising on production value. On the rare occasion we need to re-take because of external noise we can't control, Ian has a knack for helping talent through that challenge. On the even rarer occasion that we ask for tweaks here or there, Ian delivers timely and without complaint, but if he honestly believes we are doing ourselves a disservice with a requested edit, he makes his case in a way that lets us know it's all about delivering us the best possible work."
Thais Harris
" Thais Harris, founder of Nourish Together
"Ian has worked with us on a few different projects, and he has always showed up on time, was fully present, had every bit of equipment we could possibly need, and added value with his director's mind and marketing insights. The latest video we worked on at Nourish Together is fabulous. Not only did he shoot in great time, he also had it edited, soundtracked and delivered very quickly. He is so good at everything he does. I highly recommend Hurricane Images."
Mike MurphyFounder of Punk Audio
Mike Murphy, founder of Punk Audio
"Ian helped with not only expert video production at extremely reasonable rates but was available any time to discuss my project on a host of creative issues. Ian is top tier creative professional and an even better person. I can not endorse Ian and his team enough, first rate, first class."
Lauren Wohl SanchezOwner, Lauren Wohl Design
"I've worked with Hurricane Images on several projects and the product is always amazing. Ian is great to work with — he's got great ideas and always brings an interesting new perspective to a project. He anticipates problems and comes prepared for all of the potential pitfalls a video production can run into. Highly recommend."
Lin LingCEO, Anatomy Equipment
Lin Ling, CEO Anatomy Equipment
"Ian at Hurricane Images is worth every penny. I worked with him on a video shoot for a Kickstarter video over the span of several months. Not only did he influence the vision from start to finish, but he added awesome personal touches that elevated the video's message."
DESIGN SAVVY = ONCE IS NOT ENOUGH
We’re “eco-designers.” We believe that every marketing activity should produce multiple materials. A video creates 1,440 images a minute. Why do video production companies only give you one product?Good content is inherently repackageable
Each video shoot is an opportunity for 3 Behind-the-Scenes images for your Facebook page, and twice that number of Instagram images. A professional video shoot is an event that can produce it’s own “Making of” video, and often times the content for one video can be easily repackaged for another. A great way to approach multiple content strategy is through your sales funnel. What do your customers need to help them at each stage of the process? Check out our featured post, A Funnel Thing Happened on the Way to Success, to learn more about what types of video propel guide your customer at each stage of their decision-making process.
Marketing services can be expensive for small businesses. We get that. So we offer marketing services on both a per project basis, as well as on retainer. We take on small design changes and full campaigns. You can learn more about our free consultation here.
LINKS TO GROW YOUR MEDIA SAVVY
What to Wear on Camera
PRE-PLAN YOUR VIDEO
Six Questions to Guide Your Planning
ARTS
Images from the theatre
BRANDING
When is it time for branded content?
100 BLOWN HIGHLIGHTS BLOG
Improve your photography skills
TRAVEL FUN
We’ve been a lot of fun places!